New Book Reveals the Actual Truth Behind Building a Consulting Offer That Attracts Better Leads, Closes Faster, and Earns What You Actually Deserve. Rewriting Proposals at Midnight: Optional.
Warning: this is not another business book that makes you feel busy without making you money.
Forward by Dale Beaumont
Dale Beaumont is an award-winning entrepreneur, author of 19 books and Founder & CEO of Business Blueprint
You see, I have spent the last decade helping over 3,000 consultants across 27 countries build businesses powered by one thing: a clear, high-converting offer. Not more services. Not more hustle. The right offer.
The framework behind those results is called the Money Model. And this book is the complete guide to building yours.
The Money Model I reveal in this book is the blueprint for consultants, coaches, and expert practitioners to turn their expertise into a high-converting offer they can attract leads with, close clients from, and deliver at scale without starting from scratch every time.
You see, the average consultant buys dozens of business books a year. They attend the webinars, download the frameworks, follow the gurus. So why do so many talented, experienced consultants still find themselves:
Struggling to stand out in a sea of same-same professionals?
Rewriting proposals for every prospect and winning maybe half?
Generating leads only through referrals they cannot predict or control?
Justifying their fees to people who were never going to pay them anyway?
Delivering bespoke work for every client with nothing repeatable behind it?
Because most business books are built on theory. Not on a tested, real-world framework that has already helped generate over $750 million in closed consulting business.
This book is a narration of my own experience: running a digital marketing agency that nearly buried me under its own complexity, stripping 80% of what I offered, tripling revenue in five months, and spending the next decade distilling every lesson into one repeatable framework that has since changed the trajectory of hundreds of consulting businesses.
Was it simple?
Yes. Kind of. Once I found the right model, far simpler than I ever expected.
Did I have to walk away from everything I thought made me valuable?
Yes.
Has it transformed businesses across industries I never imagined I would touch?
Without question.
Here is what that looks like in practice:
One consultant had his best month ever at $156k, with 60% of it recurring revenue.
Another went from $70k to $1.8 million in 11 months by adding one upgraded offer.
A coach paid off her mortgage while delivering only three days a week.
Another went from selling five sessions at $100 per hour to $5k monthly retainers and is now doing $25k a month.
That is what a clear offer does. That is what this book is about.
So the Money Model is worth sharing with you. Your results will depend on your experience and your willingness to put it into the market.
Let me show you.
Why will this particular book make more of a difference than the others on your shelf?
Because I cut out all the noise and give you the exact framework, step by step, with real client examples showing what it looks like when it works. No theory for theory's sake. No 47-step methodology that overwhelms before it helps.
Best of all, it is a focused read. One sitting. One coffee. And you walk away with the foundation of your own Money Model ready to build the same afternoon.
The Single Book Every Consultant Needs to Read
Delivered to your inbox immediately for just $10 USD
Wondering if This Book Will Work for You?
Here's what other consultants just like you are saying:
It does not have to be chaos before it becomes clarity.
Most business books open with a rags-to-riches backstory. College dropout. Mum's basement. Broke before the breakthrough.
That is not my story.
What I did have was a business that was quietly eating me alive.
Fifteen years ago I was running a digital marketing agency and proud of how much I could do. Branding, websites, landing pages, CRM integrations, social ads. I even bought a DSLR camera and taught myself to shoot and edit corporate testimonials. If a client needed it, I figured it out.
I genuinely believed the more I could do, the more valuable I would be.
I was wrong.
Every project was different. Every proposal was bespoke. Every sale was a back-and-forth negotiation that started at my price and ended somewhere lower. Because I was not known for anything specific, I was compared to everyone. Price became the only lever.
Then one afternoon I walked into a cafe for lunch. Packed out. Two doors down, the place was empty. I walked in out of curiosity.
Three items on the menu. Three gourmet burgers. No substitutions. No customisation.
Because they only did three things, everything was dialled in. Ingredients, process, speed, quality. People did not go there for choice. They went there for certainty.
I went back to my desk and crossed out 80% of what I was offering.
Within five months, revenue tripled and delivery time halved.
It took a few more years to fully codify what had happened into a framework I could teach. A system that removed the guesswork, the endless customisation, and the hope-based selling that was exhausting me and everyone like me.
That framework is the Money Model. And this book is the complete guide to building yours.
What Will Reading This Book Do for You and Your Consulting Business?
Step One: Build Your Money Model
Design a Signal Outcome that cuts through the noise and positions you as the only logical choice for a specific kind of problem. Understand the difference between a nice offer and a needed one, and why most consultants are selling the wrong thing entirely. Get clear on your Category of One so you stop competing on credentials and start owning a space no one else can replicate.
Design a Signal Outcome that cuts through the noise and positions you as the only logical choice for a specific kind of problem. Understand the difference between a nice offer and a needed one, and why most consultants are selling the wrong thing entirely. Get clear on your Category of One so you stop competing on credentials and start owning a space no one else can replicate.
Step Two: Activate Your Three Needed Problems
Identify the three mission-critical roadblocks your perfect clients must solve to reach the outcome they want. Use the Impossible Test to filter out the nice problems keeping you poor and anchor your offer in the needed ones that open budgets fast. Build belief-shifting principles that presell your prospects before you ever pitch.
Identify the three mission-critical roadblocks your perfect clients must solve to reach the outcome they want. Use the Impossible Test to filter out the nice problems keeping you poor and anchor your offer in the needed ones that open budgets fast. Build belief-shifting principles that presell your prospects before you ever pitch.
Step Three: Prescribe, Package, and Scale
Design the evergreen prescriptions that turn your model into a repeatable system. Build the delivery pieces that make your consulting scalable and streamlined. Walk away with a complete Money Model ready to put into the market, test, and profit from.
Design the evergreen prescriptions that turn your model into a repeatable system. Build the delivery pieces that make your consulting scalable and streamlined. Walk away with a complete Money Model ready to put into the market, test, and profit from.
The Single Book Every Consultant Needs to Read
Delivered to your inbox immediately for just $10 USD
Here's What More Consultants Just Like You Are Saying:
Here's What to Do Next
Click the button below to get instant access for just $10 USD
Here's What To Do Next
Click the button below to get instant access for just $10 USD.
But There Are Two Types of People Reading This Right Now
The Generalist
Still saying yes to everything, rewriting every proposal from scratch, customising their value into a mess no prospect can decipher, and wondering why effort keeps climbing while income stays flat. They will bookmark this page, tell themselves they will come back to it, and be in exactly the same spot six months from now.
The Expert in the Making
Done justifying their fees to prospects who were never going to buy anyway.
Ready to build one clear offer that sells itself, scales cleanly, and pays what their expertise is actually worth.
If you are the second type, the next click is easy.
This is Why the Book is $10 USD
When you invest money, you invest in yourself and in forward momentum.
And because you have spent $10, you will read it. You will work the prompts. You will build version one of your Money Model before the week is out.
You will receive the book as a PDF the moment your order is complete. Read it on your phone, tablet, or computer. No waiting. No shipping. No gap between insight and action.
Get your coffee, block two hours, and build as you read. By the time you close the final chapter, you will have the foundation of an offer that is clearer, sharper, and easier to sell than anything you have taken to market before.
There is No Catch
This is not Part 1 of a program. This is not a teaser designed to funnel you into a membership that takes fifteen clicks to cancel.
This is the complete Money Model framework, from the Signal Outcome at the centre of your triangle to the delivery pieces underneath each edge. Everything you need to design, position, and sell a high-converting consulting offer is inside these pages.
You will not open it and find the real content locked behind a paid gateway. You will open it and start building.
Of course, once you have read it and implemented it, I am not going to disappear. I will stay in touch. If we are a good fit to work together at a deeper level, that conversation will happen naturally. My hope is that this $10 book is the beginning of a relationship that pays for itself many times over.
Time is of the Essence
Here is why.
Say I gave you three months of my time for free. Together we rebuilt your offer, sharpened your positioning, and installed a Money Model that converted consistently. You walked away with $20k, $30k, even $50k months without the endless proposal writing and ghosted follow-ups.
I do not get those three months back.
If I gave you $10 instead, I could replace that before lunch. Time lost is worth far more than money lost. You cannot get back time. Money you can.
By investing $10 today, you will have a framework that, once implemented, can pay for itself in a single conversation. One better-positioned offer. One client who says yes faster. One deal you do not lose to a cheaper competitor because your clarity made you the obvious choice.
Guarantee
I want to make this easy: there are no refunds.
Bold, I know.
But I am that confident in the framework, the real-world results behind it, and the clarity it is about to create for you.
I also know you are not here to collect another PDF. You are going to read this, build your model, and put it into the market. And when you do, $10 will be the best decision you made this month.
P.S. I know your calendar is full. That is exactly why the Money Model exists, so you stop spending your best hours on proposals that go nowhere and start spending them on clients who say yes without the back and forth.
The deal: a focused, practical book that walks you through the complete Money Model framework, from your Signal Outcome to your delivery pieces. Attract better leads, close faster, earn what you deserve.
Get Instant Access Now for just $10 USD.
The book is $10
I will walk you through every step: from a vague, hard-to-sell offer to a clear Money Model, to a Category of One position, to a repeatable consulting business that markets, sells, and delivers from the same simple framework.
P.S. I know your calendar is full. That is exactly why the Money Model exists, so you stop spending your best hours on proposals that go nowhere and start spending them on clients who say yes without the back and forth.
The deal: a focused, practical book that walks you through the complete Money Model framework, from your Signal Outcome to your delivery pieces. Attract better leads, close faster, earn what you deserve.
Get Instant Access Now for just $10 USD.
The Book is $10
I will walk you through every step: from a vague, hard-to-sell offer to a clear Money Model, to a Category of One position, to a repeatable consulting business that markets, sells, and delivers from the same simple framework.
This is a Limited Offer for You and Me
You: the longer you wait, the longer you keep writing proposals that stall, justifying fees that should never be questioned, and leaving income on the table that was already yours.
Me: I am offering this at $10 as a launch price. That may not stay.
There is no catch and nothing to unlock later. The complete Money Model framework is in the book, ready to implement from page one.
I am so confident you will see the value that I do not offer refunds. You are a Category of One consultant in the making, and I know this $10 investment will pay for itself before you finish the final chapter.
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